Digital Event Activations
Branded games and interactive web experiences that people can play on their phones, at a booth or through a shared link.
Explore Digital GamesInteractive Brand Activations
Playable Experiences That Get People to Stop, Play & Engage.
From custom branded games to arcade machines and live event experiences, NakNick helps brands turn attention into participation. Create something people can play at a trade show, share online, or experience together at a live event.
Prefer to start with a playable demo? Browse game templates
Two ways to create impact
What Do You Want People to Play?
Choose a digital experience, a physical activation - or mix the two. We'll help you find the right fit for your brand, audience and event.
Physical Activations
Bring people together around something they can play in person - from a custom arcade machine to a golf simulator or portable mini golf.
Explore Event ActivationsStart here
Find the Right Experience for Your Brand
Have a format in mind? Explore the options brands use to turn a campaign, booth or event into something people can take part in.
Custom Branded Games
Turn your product, message or campaign into a game people can play on a phone, tablet or event screen. Start with a proven mechanic or create something from scratch.
Custom Arcade Machines
Put your brand on the cabinet - and, if you want, inside the game. Choose a bartop or full-size arcade, with options for custom gameplay, leaderboards and lead capture.
Golf Simulator
Add a hands-on golf challenge to your corporate event, conference or trade-show booth. Event setup and availability depend on your location and provider coverage.
Mini Golf
Give guests an easy way to join in with portable mini golf for company events, conferences and brand experiences. Course options depend on the event location and date.
Real projects
Real Projects. Real Participation.
The best way to understand a playable experience is to see what happened when people used it. Here are a few examples of NakNick work.
Pharma brand campaign
NasAllegra
1,950 gameplays
900+ unique players · 1,353 hours played
A retro space-shooter that turned allergy education into a campaign people chose to play.
CPG / retail activation
Crumbl Up
500+ plays in two days
140 email signups collected
A branded game built around a product and designed to turn participation into a shareable campaign moment.
Play-to-win Game for Fundraiser Event
Ketch Up
70% Engagement Rate
Over 90 email captured at a single event activation
A fast, playful fundraiser event activation that gave guests a reason to join in - and a clear path to share their details.
See the work in motion
A few short videos that explain the NakNick approach better than a slide deck.
Play. Pick. Personalize.
Start With a Game People Want to Play
Browse game mechanics that are easy to understand and fun to replay. Use a template as a starting point, customize it for your brand, or ask us to create something new.
Want this on an arcade machine? See the custom arcade options.
From first idea to event day
A Good Idea. A Clear Plan. Something People Can Play.
You bring the brand, audience and goal. We help shape the right experience and make the next steps clear.
Tell Us What You're Planning
Share your brand, audience, event date and what you want people to do. A short brief is enough to get started.
Choose the Right Experience
We help you decide whether a custom game, an arcade machine or another event experience makes the most sense for your goal and space.
Shape the Experience
For NakNick-built games, we develop the gameplay and branding with you. For partner-delivered physical experiences, we confirm the provider, availability, configuration and practical details.
Get Ready to Launch
We align on the approved concept, timing and delivery plan. The exact process depends on the experience and event location.
Build something yourself
Want to Make a Game Without Starting From Scratch?
NakNick also makes lightweight self-service tools for teams that want to build and share branded games themselves.
Self-serve product
QuizBooth
Branded trivia for events
Build branded trivia for trade shows, conferences, meetups and events. Add your questions, customize the look and use a leaderboard to bring a little friendly competition to the room.
Self-serve product
Hunchy
Branded guessing games
Turn a product fact - like price, calories or savings - into a quick guessing game. Share it with a link or QR code and give people a reason to pay attention to the details.
Need something bespoke instead? Compare NakNick's engagement tools.
For agencies & event partners
Need a Playable Idea for Your Client?
Bring NakNick into the project when a client needs a branded game or interactive activation. We can support the creative and game-development side, with partner options for selected physical experiences.
Let's make something people want to play
Tell Us What You're Planning
Tell us a little about your brand, event or idea. We'll review the brief and point you toward the most useful next step - whether that's a custom game, an arcade machine or another activation.